1. Home
  2. Co-Packing
What is a Point of Purchase Display?

What is a Point of Purchase Display?

There’s no doubt you’ve been in a grocery store or a warehouse club and seen a big point of purchase display for paper towels or chips just before you get to the register. These big, eye-catching displays draw the consumer in, even if it wasn’t what they were looking for. These displays are called point of purchase (or POP) displays. POP displays are designed to drive sales of a specific product and brand. They are a clever marketing strategy that puts products front and center outside of their regular retail space.

Types of POP Displays

There are a few ways to set up a point of purchase display. The most common is the free-standing displays with big signage and plenty of products. There are more subtle POP displays, like shelf stoppers. These are aisle end caps that use pre-existing shelf space for just one product. A POP can also consist of a smaller display that relies on promotional signage over an abundance of products.

POP displays can also be digital in certain spaces. If a store or retail space is properly equipped, a POP display can easily be presented on a screen. This can be as simple as a short reel or commercial with a shelf or two of the promoted product.

Each type of POP has its benefits. The right kind of POP display depends on the product and retail space.

POP Permanence

Some POP displays last longer than others. We’re all familiar with those big stadiums made of soda cans that pop up around Super Bowl time. Those are prime examples of temporary displays because they only last a few weeks. A semi-permanent lasts a few months, things like s’more supplies in the summertime. Permanent POP displays are exactly what they sound like. These displays are fixtures in the store and last for years. Think of these as an extension of the aisle you can normally find the display product.

The Importance of POP Displays

A POP display is all about driving sales and creating awareness. They’re the perfect way of getting your product to stand out by having it stand alone. Because of the typical location of POP displays, the products they are promoting are hard to miss. This gets your product in front of everyone who enters the store. That means that those who are brand loyal have easier access, and those who have never tried your product have the perfect opportunity to do so. POP displays make it as easy as possible for anyone to engage with your product.

Point of Purchase displays are simple but extremely effective as marketing tactics. There’s no easier way to get people to engage in your product than putting it in an unavoidable line of sight. Depending on the location, your product could be the first thing people see when they enter and the last thing they see before checkout. It is hard to imagine a marketing tactic that requires so little effort but nets such wonderful results in boosting purchasing numbers.

Point of Purchase Displays with IFS

IFS is one of the most comprehensive contract packaging entities out there. Not only does IFS handle primary and secondary packaging, but POP displays as well. With IFS, your product will be taken care of from production to POP, in expert hands every step of the way. You can bet that your POP display is being handled and designed in a way that will optimize consumer interaction. Point of purchase displays are invaluable to product and brand promotion. Rather than trying to learn all of the POP display best practices, let the masters at IFS take care of it for you.

About IFS as a 3PL

Impact Fulfillment Services is a top 3PL that offers everything your company could need. Our facilities are state of the art and our process is completely streamlined. From fulfillment to distribution, and warehousing in between, IFS has the experience and tools to keep your product safe and up to industry standards. IFS documents every detail of production and packaging, so no corners are cut. Our use of primary and secondary packaging ensures that your product is not only safe but that it is as eye-catching as possible when it hits the shelves. With all the best technology and finely trained teams, IFS is a 3PL you can count on.

 

To learn more about our 3PL services, speak to a specialist!

opens in a new window#impactfs #supplychain #copacking #co-packing opens in a new window#impactyourbrand

Is Contract Packaging Right For You?

Is Contract Packaging Right For You?

Contract packaging services can help companies with a wide array of assistance. Companies of all specialties and sizes reach out to co-packing companies when they need help getting their products to market, fast and in bulk. Just like any business, not all co-packing companies offer the same services. A lot goes into third-party logistics. If you are considering partnering with a contract packaging company, there are a few things to consider first. Along with your own needs, it’s important for you to know some of the finer points of co-packing. A better understanding of what contract packaging services can offer you will help you decide if it’s right for you.

Primary and Secondary Packaging

Under the umbrella of contract packaging services, two of the biggest categories are primary and secondary packaging. One is for the safety of the product while the other is more to do with branding and aesthetic while sometimes lending itself to utility.
Primary packaging is the first thing that goes on the product and the last thing that comes off. Prime examples of primary packaging include the tubes that contain cosmetics like lipstick and mascara. The primary packaging of a product usually holds the brand name and logo. Everything from the bottles that hold vitamins to the aluminum can that carries your favorite soda is primary packaging.

Secondary packaging has more to do with bundling and transportation. This contract packaging service helps get bulk products from warehouse to store. Shrinkwrap, cardboard boxes, and plastic ties are all elements of secondary packaging. Secondary packaging is about protecting the primary packaging and product during transit. Secondary packaging also sometimes lends itself to branding. If you take a look at the cosmetics aisle in any store you’ll see rows of products that have primary and secondary packaging. A tube of mascara wrapped in plastic and cardboard with brand and product information has secondary packaging.
Not all products require secondary packaging, which could be why not all companies offer this contract packaging service. While these are two important elements of a co-packing company, the right company will do even more.

Fulfillment and Distribution

Finding a co-packing company that goes the extra mile can be a game-changer. Some co-packers will only pack and store your product. These are vital services but are kind of the baseline for contract packaging services. A top-tier co-packing company will help your company with the fulfillment and distribution of your product. Orders will go straight to the warehouse, completed, and shipped out.
Using a reliable third-party logistic, or 3PL will be an investment in your company’s future. Bringing on the right co-packing company will put the creation, packaging, and distribution of your product in professional hands.

The Right Partner

Not every co-packing company is a one-stop-shop when it comes to services. Some offer cherry-pick services or simply don’t have the space or experience to do it all. But Impact Fulfillment Services really does do it all.

Impact Fulfillment Services (IFS) offers everything under the contract packaging services umbrella. With top-of-the-line facilities, highly trained staff, and a detailed system that keeps track of every step of the co-packing process, IFS guarantees that no corners will be cut. By trusting IFS with your product it will hit the market safely and look better than ever.

Contract packaging services cover a lot of things and take a lot of stress off of your company—if you find the right partner. Deciding whether your company is ready for a co-packer can be a big step. There are a lot of things to consider internally before even exploring co-packing options.
If you are wondering whether or not contract packaging is right for you, get in touch with the IFS team.

About IFS as a 3PL

Impact Fulfillment Services is a top 3PL that offers everything your company could need. Our facilities are state of the art and our process is completely streamlined. From fulfillment to distribution, and warehousing in between, IFS has the experience and tools to keep your product safe and up to industry standards. IFS documents every detail of production and packaging, so no corners are cut. Our use of primary and secondary packaging ensures that your product is not only safe but that it is as eye-catching as possible when it hits the shelves. With all the best technology and finely trained teams, IFS is a 3PL you can count on.

 

To learn more about our 3PL services, speak to a specialist!

opens in a new window#impactfs #supplychain #copacking #co-packing opens in a new window#impactyourbrand

How Packaging Can Increase Sales

How Packaging Can Increase Sales

The importance of packaging is a bit of a sleeper art. It is a silent way to get consumers interested in your product. Proper packaging is a marketing tactic in and of itself, and perhaps the most lasting one. How you present your product to the masses is essentially the first impression your business has on the world. In most cases, the packaging is the best way for a budding company to make a name for itself. Having easily distinguishable and clean packaging will generate invaluable word of mouth for your brand. Good packaging that jumps at people from the shelf will sell itself before long.

The Importance of An Appealing Aesthetic

Packaging isn’t generally thought of much in detail, but its importance is undeniable. After you have the perfect product, you need to optimize your packaging. Your packaging is part of your brand, and your brand is your business. Making sure that everything looks its best and is uniform is important to draw in consumers. Having specific and recognizable packaging encourages customer retention and brand loyalty. Consumers tend to seek out the familiar. If you have the resources to make your products look consistent and uniform, your consumer will thank you.

Secure Products for Happy Consumers

More than recognition and marketing value, proper packaging helps keep your product safe. The safety of your product speaks for itself on your end, you want to make sure your product gets to market in one piece. But solid packaging lends even more value to your business. With reliable packaging, you have a reliable product that will get to your consumer in one piece every time. This means that no matter what you sell—cosmetics to pharmaceuticals—your customer can count on it arriving in prime condition every time. Having that level of quality control and care will stick with people time and time again.

Get Help Building Your Brand

There are so many moving parts when it comes to business, you can’t let packaging slip through the cracks. The potential for customization and brand promotion is too precious to pass up. Figuring out your packaging and branding isn’t always the easiest, but the right opens in a new windowco-packing company can help you figure everything out and bring it to fruition. The right co-packer, like opens in a new windowIFS, can help in every step of the co-packing and distributing process. From creation to the market shelves, co-packing takes the pressure of doing it all off of you and your team and shares the load. For upstart businesses that want to go the extra mile but don’t have the right team, a co-packer can be a huge help.

Your company needs to put branded packaging at the top of the list. Creating a unified image for your brand will make a lasting impression on consumers. It will get you remembered when consumers are strolling down the aisles. Sometimes it can even be what gets you chosen over a competitor. There is a lot of power in aesthetic appeal. Distributing reliably and effectively packaged goods will bolster your reputation more than any ad campaign. Good word of mouth and a dependable client base are two things that every company needs, and packaging plays a huge role in both.

 

To learn more about our co-packing services, speak to a specialist!

#impactfs #supplychain #copacking #co-packing #impactyourbrand

How Technology is Important to Contract Packaging

How Technology is Important to Contract Packaging

Technology is an integral part of daily life, the same goes for the contract packaging business. There isn’t a single industry that doesn’t rely on some form of technology today, but one as intricate as co-packing truly thrives with it. When it comes to the success of opens in a new windowco-packing business technology is a cornerstone element. The importance of technology in co-packing reaches all corners of the industry. The systems put in place help with accountability within the facility, and visibility for the client. Technology makes it possible for co-packing to be as safe and streamlined as possible. Co-packing without technology would be a vastly different and less effective industry.

Accountability

When it comes to business models with as many moving pieces as co-packing, accountability is key. In order to correct, and ultimately avoid, mistakes it’s important to know who has had their hands on what and when. Having systems in place that act as checkpoints during the co-packing process is the best way to promote accountability and improve quality. These systems are bolstered by technology. Using electronic documentation in the facility to update the whereabouts of an order is common practice in any facility. Utilizing technology to keep track of orders from start to finish is the best way to make sure every step is being followed properly. If ever there is a mistake in production, learning what went wrong and right is as easy as checking the digital log.

Streamlining

Without technology, just about everything we do in a day would not be as efficient. In co-packing, whether it’s the machines, workspace, and supplies that are used for production or the final checklist before shipping, technology makes streamlining possible. Streamlining a process depends on several things, chief among them are system performances, communication, and practice; technology handles two of the three. Communication on a large team and keeping everyone up to speed can be tricky. That’s where interdepartmental online chat platforms, like Microsoft Teams, come in handy. Report system errors, update the team about projects, give heads-ups on potential issues, all from one easily accessible channel. Running analytics on internal networks and equipment functions are made easier with technology. To streamline a process everything must work at its peak. To keep things at peak condition technology must be present.

Transparency

In co-packing there has to be a lot of trust between client and facility. Keeping client relationships strong in co-packing requires transparency. Technology is the only thing that makes this level of transparency possible. From the initial point of contact all the way to shipping products to their destination, there are dozens of steps to co-packing. When a client partners with a co-packer they have to know that their product is being taken care of. A company has to go through several validation steps before they’re ready to go to a co-packer, knowing exactly what they are getting as they’re getting it is a selection differentiator. Rather than making regular visits to the facility, co-packers can keep clients at ease through technology. Whether it’s automated messages or live updates on the entire process, transparency is peace of mind.

Safety

While safety and security are primarily the responsibility of people, technology also plays a role. Having machines and systems that are smart enough to report on themselves is one-way technology that has a hand in safety. Additionally, running reports on the systems in place and keeping tabs on maintenance eliminates potential hazards. This applies to the safety of the product as well as employees. Technology makes it easier to keep facilities running smoothly and safely. Having a set of checklists or protocols in place that are backed by a digital system is either the first line of safety or an extra safety net, and is environmentally friendly. A safe work environment is fundamental to any business, technology helps with that.

Each of the technological benefits outlined above all play into each other to create a well-oiled co-packing machine. Transparency and accountability go hand in hand; accountability is an element of safety; safety must be in place for streamlining to happen. The industry of co-packing is the cross-section of hands-on work and the advantages of technology. Co-packing cannot be fully automated just yet, but it couldn’t be the industry it is without technology. When it comes to co-packing technology is key.

To learn more about our warehousing services, speak to a specialist!

opens in a new window#impactfs opens in a new window#supplychain opens in a new window#copacking opens in a new window#impactyourbrand

Why Secondary Pharmaceutical Packaging is Important

Why Secondary Pharmaceutical Packaging is Important

Secondary packaging can be utilized in all sorts of industries, including pharmaceutical packaging. Different products that go through secondary packaging require their process, whether it’s food or cosmetics. Pharmaceutical packaging is no exception and could be even stricter. Because it is dealing with a thing as delicate as medication, special considerations and measures have to be taken. There are laws and structures set down by the FDA to make sure that these products are packaged properly. Secondary packaging is the best way to make sure that pharmaceuticals arrive safely to the masses.

The top priority for pharmaceutical packaging is safety. This form of secondary packaging changes depending on what kind of pharmaceuticals are being packaged. For example, a vile of insulin would come with different safety measures than that of a medication that comes in a blister pack. Ensuring that the right pharmaceutical packaging practices are being put in place is paramount to a job well done.

The active agents in medications and drugs are highly sensitive to all kinds of outside elements. These elements can cause a degradation in exposed pharmaceuticals which can then impact the efficacy of the product. Simple things like light, climate, and oxygen can do a world of damage to even the most common of pharmaceuticals. Secondary packaging provides barriers from these and other factors to keep the product, and its users, safe. Without proper secondary packaging, we could not be guaranteed the safety of vital medications.

In addition to keeping pharmaceuticals safe on shelves and in transit, secondary packaging keeps them sterile. Potency is one thing, contamination is another. A thick layer of plastic or a specialized cap will do wonders for keeping pharmaceuticals away from external contaminants. While those extra layers of pharmaceutical packaging may seem annoying at the moment—the plastic wrap on the child-proof cap, the aluminum seal, the wad of cotton, etc—they are what keep the medications we rely on safe to use.

Durable packaging is a key part of pharmaceutical packaging safety, but it’s not the only thing. Accountability and transparency have their safety values. Secondary packaging entities, like IFS, take careful notes on who has touched what and when on the supply line. This kind of visibility keeps products and people safe. If something goes wrong, knowing where the problem began is the only way to correct things and keep it from happening again. Secondary packaging ensures and documents that products are being handled safely and properly.

The pharmaceutical industry caters to millions of people worldwide. It’s nearly impossible to find a household that doesn’t have at least one pharmaceutical in it, no matter its purpose. Without secondary packaging, it would be impossible to know if the medications you’re taking are sterile and at a dosage that corresponds to the label. When you open a new bottle of pain relievers or uncap an over-the-counter remedy you want to be certain that you are the first person to open it.

Secondary packaging for pharmaceuticals is the last line of defense. The measures that are taken in pharmaceutical packaging are done to keep consumers all over the world safe.

 

To learn more about our contract packaging services, speak to a specialist!

opens in a new window#impactfs opens in a new window#supplychain opens in a new window#copacking opens in a new window#impactyourbrand

How to Leverage 5S in Contract Packaging

How to Leverage 5S in Contract Packaging

As we have discussed, in the world of contract packaging there is a need for constant improvement. These improvements can come by way of safety, organization, or standard shifts. When it comes to implementing these improvements we recommend starting with 5S.

Understanding 5S in Contract Packaging

The 5S’s are a group of five Japanese words that are part of an ideology of improvement. Each word has its own definition and role in the grander scheme of your business. These structures are applied to workspaces, inventories, and any day-to-day activity that needs polishing.

  • Seiri (sort)
    Think of this as the decluttering aspect of the 5S’s. When you sort through your tools, you will decide which necessary tools can be removed altogether. This can be done with steps in a project as well.
  • Seiton (set in order)
    Once you have decided what you need, arrange everything as it needs to be beforehand. This kind of preparedness is a big-time saver in contract packaging, specifically.
  • Seiso (shine)
    Seiso is also referred to as cleanliness. Having a clean workspace has its own set of perks. A clean workspace will make for fewer mistakes, potentially harmful work staff accidents, and even ramp up productivity.
  • Seiketsu (standardize)
    Maintain the first three S’s every day to achieve Seiketsu. This will ensure that everything goes accordingly every day, as long as it’s the standard.
  • Shitsuke (sustain)
    The final step is to sustain S’s one through four. This will help you and your employees form a habit. Forming habits, good habits at that, is the only way to sustain a business. Using the 5S’s will help you get to a more streamlined workflow.

Implementing the 5S’s

The benefits of putting the 5S’s to work in your opens in a new windowcontract packaging practices are extensive. If you have a neater, or shinier, workspace it becomes safer and easier to navigate. You won’t have to waste time tracking down tools because they will all be sorted in their exact place every time. Instructions and procedures will be second nature to all staff because they will have been standardized.

To learn more about our contract packaging services, speak to a specialist!

opens in a new window#impactfs opens in a new window#supplychain opens in a new window#copacking opens in a new window#impactyourbrand

The Continuous Improvements of Contract Packaging

The Continuous Improvements of Contract Packaging

The business world is always changing, so continuous improvements are essential. For the contract packaging industry, there are a lot of plates spinning all at once. A co-packing center has to be a well-oiled machine. In order to keep things going, changes must be made to optimize things like safety, space, and speed.

There are easy ways to make simple but effective improvements in opens in a new windowco-packing methods. It doesn’t have to be a complete overhaul, changes can be as minor as deemed fit. The implementation of continuous improvement will result in benefits across the board.

Where to Start

Change can be a big undertaking. Continuous improvement can be boiled down to just a few simple steps. It isn’t all that common for core changes to be made. At the end of the day, it all boils down to managing a few key things. Each step feeds into the next to create a cycle of continuous improvement.

These following tweaks will fine-tune the entire co-packing process and benefit both the company and the client.

There are always improvements to be made, some more obvious than others. You should always be analyzing your systems and processes. Whether big or small, looking for ways to improve is the responsible thing to do. Putting things like strict organization, clean-up, and habit forming into action can be done quickly with unlimited advantages.

Organization and 5S

Nothing turns an operation around like organization and visual systems. Making sure that everything has a place will drastically improve how things work. Organization includes setting up procedures and methods that will streamline all processes.

Whether it’s keeping the facility’s tools in order or having shadow boards up in the facilities, organization should take top priority.

Clean-Up

Keeping the work area clean and orderly will improve productivity and reduce accidents. A neat facility cuts down on missteps and accidents that could cause problems and cost money.

If excess materials are left out on the floor that could cause employee accidents or line shutdowns. Maintaining a workspace that looks tidy will improve efficiency and keep the product and employees safe.

Habit-Forming

The more diligent companies become with putting these particular procedures in place, the easier it will all become. Forming a habit requires a certain amount of discipline. Workers and management alike have to be willing to go through the steps every time, not just through the motions. If there is a commitment to what needs to be done companies will end up with improved operations and a more sustainable strategy. The key here is to engage everyone in the process so they will buy into the value continuous improvement will bring to customers and to them personally.

Delivering Value

Now that the basic steps are in place, you can embark on your continuous improvement journey. The journey can begin with simply standing on the production or warehouse floor and looking for waste. Waste can mean many things but in sum, it simply means movement or activity that occurs, that does not deliver value to the product or service. For example, if a person must walk through isles to look for inventory that was not put away properly, the effort consumed looking for the inventory is waste. Another form of waste would be a slow process that bottlenecks another process so employees are waiting for work. Whatever the challenge may be, there is likely a better and faster way to deliver the end result. Co-packers will invest in engineers or continuous improvement specialists to do Line Balancing. This means that the work is looked at and balanced to ensure a proper and fast flow of work.

The value created by focusing on the flow of work is the work gets done faster and more work can get done. This results in customer satisfaction, because of their ability to scale and shareholder satisfaction because it costs less money to produce more work. The added benefit is that employees enjoy their work because it is productive and not burdensome.

To learn more about our contract packaging, speak to a specialist!

 

opens in a new window#impactfs opens in a new window#supplychain opens in a new window#copacking opens in a new window#impactyourbrand

What is Primary Packaging and Secondary Packaging

What is Primary Packaging and Secondary Packaging

There are layers when it comes to opens in a new windowco-packing—primary and secondary packaging. Different products and businesses will have different packaging needs. Just the same, some co-packers only deal in one or the other. Primary packaging is the first step for everything on any shelf, secondary packaging is a more specific process with safety in mind.

Primary Packaging

Primary packaging is the first thing that happens after the product is complete. It is the box the dog treats come in, the tube that holds the mascara. Primary packaging is what the consumer will put their hands on when they are using whatever that product might be.

The primary packaging of a product is what keeps it safe. It is the first thing that goes on and the last line of defense. Primary packaging will determine how useful a product is in the end. If the packaging is defective it puts your product at risk. Having solid primary packaging is important to the integrity of your product and your brand.

Brand and branding are key parts of the importance of primary packaging. Making sure your product looks presentable is huge in driving sales and getting your brand across. You want to make sure your logo is clearly presented, and your packaging is neat. If you display a disheveled product to the masses, that will be part of your brand.

Having a polished product out on the market is the best way to build up your reputation. A well-placed logo is quick and easy advertising. It doesn’t take a marketing team to know that effective branding is crucial to driving business. If done properly, primary packaging can build your brand just as well as other typical marketing strategies.

Secondary Packaging

Secondary packaging is the sort of packaging you are more likely to see in a bulk store like Costco or Sam’s Club. This is the form of packaging that binds things together. For example, in a bundle of a dozen paper reams the primary packaging is the wrapper and the secondary is the plastic tie keeping them in stacks of two and the box holding them all together.

While you would still want your secondary packaging to look presentable, that’s not its primary function. It is about efficiency over all else. Keeping products together so they can be safely transported from warehouse to seller.

The process of secondary packaging is the last step before shipping. That makes it that much more important. Co-packers who deal in secondary packagings, like opens in a new windowIFS, have to make sure their packaging team is equipped and ready for the process. This is the final step that will make or break your product in transit.

Nearly every product will need secondary packaging of some kind. Just for transportation, tubes of toothpaste and deodorant containers need to be packaged into larger distribution boxes. Some products, like those that are connected by plastic rings, keep their secondary packaging at the store. However, something like boxes of soap would be packed en masse and then unpacked in the store.

Secondary packaging gives way to heavy-duty cardboard over delicate branded wrappers. Proper secondary packaging is extra assurance that your goods will reach the market unscathed.

Conclusion

When it comes to the differences between primary and secondary packaging, it’s a matter of ‘style’ over ‘sturdy’. Secondary packaging will keep the product looking good on the way to the retailer. Primary packaging will make your product memorable on the shelves and after purchase. Both forms have their level of importance, and that will vary from company to company.

It is important to understand your packaging needs before signing on with a co-packer. Some co-packers will assist in the design of logos and branding in primary packaging. If special secondary packaging is required some co-packers will help with those designs as well.

IFS takes care of primary and secondary packaging and even a bit more after everything is packaged to completion. To learn more about primary and secondary packaging and IFS’s services, speak to a specialist!

opens in a new window#impactfs opens in a new window#supplychain opens in a new window#copacking opens in a new window#impactyourbrand

Co-Packing vs 3PL

Co-Packing vs 3PL

There are a few differences between co-packing vs 3PL (3rd Party Logistics Providers). Co-packers generally only deal in two kinds of packing; primary and secondary. Some co-packers stop after the packaging process while others will go a bit further with bundling those packaged goods. IFS is a one-stop-shop 3PL that specializes in everything from design through eCommerce distribution to the end customers.

Co-Packing

Signing on for opens in a new windowco-packing means you are bringing on a partner. A co-packer will take the product you already have, make it in bulk, package it, and sometimes store it. Some co-packers will assist in design and editing, but that is not always a guarantee. That’s where the difference between primary and secondary packaging comes into play. Primary is the making, packing, and storing; secondary is more packaging and grouping products so that they can be moved safely before distribution.

Using a co-packer frees up your time and hands so that you can focus on underdeveloped aspects of your business. Rather than focusing on filling orders all on your own, you’ll be able to network and focus on marketing.

With a co-packer you can trust that your product is in capable hands. They handle quality control and assurance and making sure that your product is tip-top before rolling out.

Overhead for production space will no longer be an issue with a co-packer. Depending on the co-packer you partner with, the rates they charge will include pricing for manufacturing, packaging, storing, and other miscellaneous services. The standard duties of a co-packer play into that of a 3PL.

3rd Party Logistics

3rd party logistics provider—this might be an all-new term to you. “3rd party logistics providers” sounds like a lot of business jargon, but really what it means is all-inclusive. IFS deals in 3rd party logistics because we implement primary and secondary packaging before moving your product the rest of the way. A 3PL will hire specialists in every aspect of the supply chain so they can handle anything and everything.

3rd party logistics are with their clients during fulfillment, packing—both primary and secondary—sorting, storing, planning, and shipping. Essentially, everything a company could need help with a 3PL can provide in some capacity.

3PLs are usually the ones who are running the distribution centers. This allows them to do more with their space and time. A 3PL will have the experience to read the demand of your product and adjust production from there.

They will have the foresight to better predict any delays or complications in the picking, packing, and shipping processes and plan accordingly. Using a 3PL will also give you the chance to put your product into new markets without the risk of losing big money.

Having everything nicely packed under one roof will cut down on overhead for manufacturing, storing, and shipping. There will be no need to juggle inventory between a co-packer, storage facility, distribution center, etc. with a 3PL.

With a 3PL you simply have more options than if you were to choose a co-packer alone. Even things down to the facility will be different regarding co-packing vs 3PL. While a co-packer will likely just have equipment and space designed for different packing styles, a 3PL will be prepared with all the necessary bells and whistles for their additional services.

A 3PL has space, knowledge base, and equipment to do as much or as little as you need.

Co-Packing and 3PL Summary

3PLs and co-packers are both great, and sometimes essential, options for businesses. The services they can provide and the teams of experts they employ are paramount to your success. Outsourcing in any way for a small business is a big step, and the proper amount of research should be done. There is no right order in which to do things when it comes to co-packer vs 3PL because every company is different.

Co-packing vs 3PL comes down to the comprehensiveness of the services available to clients. A 3PL will be able to take care of every kind of co-packing and then some. A co-packer focuses on packaging and packaging alone. There is a chance that your company needs more than just a standard co-packer can provide; if that is the case a 3PL is where you should be heading towards.

At opens in a new windowIFS, we take care of just about everything for you. We see the product through from conception to sales. The debate of co-packing vs 3PL does not apply to the services at IFS.

Reach out about Contract Packaging for your business at our Speak to a Specialist Page.

opens in a new window#impactfs opens in a new window#supplychain opens in a new window#copacking opens in a new window#impactyourbrand